Stanford Study Explores iPhone Addiction

Posted under Types of Addiction on March 10, 2010
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A new Stanford study set out to discover just how attached college kids are to their smartphones. Out of the 200 students with iPhones who participated in the survey, 75 percent confessed to sleeping with their iPhone next to them, though 89 percent said they used it as their alarm clock. While 15 percent said the iPhone was turning them into a media addict, 30 percent referred to their smartphone as a "doorway into the world." Another 25 percent dubbed it "dangerously alluring,” and 41 percent felt it would be "a tragedy" to lose their iPhone.

The survey reveals what some would argue is an unhealthy addiction to the iPhone. When asked to rate their level of addiction on a scale of one to five, with five being addicted and one being not addicted at all, 44 percent rated themselves a four or five, while just 6 percent said they weren’t addicted.

"One of the most striking things we saw in the interviews was just how identified people were with their iPhone," said Professor Tanya Luhrmann, the Stanford anthropology professor who oversaw the survey. "It was not so much with the object itself, but it had so much personal information that it became a kind of extension of the mind and a means to have a social life. It just kind of captured part of their identity."